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Celebrity hairstyle crush: Soo Joo Park's platinum bob

/ 05.25.2015
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  •  Soo Joo Park with a straight bob 
 Work sleek, this haircut has an effortlessly cool, geometric edginess to it. Minimalist chic never looked so good!
  •  Soo Joo Park with a wavy bob 
 Worn wavy, the style appears softer, with more of a bohemian feel to it. We think this look is the perfect mid-length 'do for summer!

L'Oréal Paris spokesperson and renowned model Soo Joo Park is never one to shy away from an edgy hairstyle, and we just can't get enough of her on-trend platinum bob! If you're thinking about trying a new, shorter haircut this summer, or want to ditch a pixie cut in favor of something with more length, this is definitely a style worth considering!

Why we love Soo Joo's bob

While remaining totally effortless, Soo Joo's hairstyle ticks off a lot of current trends. Bob hairstyles in general have been trending for a while, as have undone, tousled waves and platinum blondes, which makes this bob the ultimate 3-in-1 look! With a few subtle layers thrown in for added movement, this style couldn't really get any better. Talk about multi-tasking...

In terms of wearability in the real world (i.e. off the red carpet), a shoulder-grazing cut is always a good idea because it's long enough for updos, but short enough to stay manageable throughout the summer - detangling long, sweaty strands just isn't fun.

Get the look

1/ Sleek and straight

Starting with dry hair, apply a heat protectant before using a flat iron to straighten your hair. When you're done, smooth some serum through your hair to soothe it, and finish with a high-shine finishing spray for a lasting, glossy look.

2/ Textured waves

Spritz dry hair with a wave enhancing heat protectant spray and use a 1" curling iron to curl the lengths. When working on the pieces next to your face, curl the iron outward. For a disheveled finish, scrunch some matte wax through the ends after curling your hair. This will enhance the matte, beachy feel.


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